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ENGLISH FOR DESIGNERS
25 febbraio 2016 at19:00 - 21:00€30
Design is communication.
Above all, designers need to be good communicators.
A great idea, poorly presented, may take longer to realise or may even come to nothing at all, if your credibility is questioned.
In pursuit of the perfect presentation, emphasis is given to the constituent elements of credibility. You are what you are seen to be. Your perceived credibility as a future partner, the perceived credibility of your idea.
Our goals are: to explore attitude, narrative, rhetoric, character, interpretation and structure, which forge the framework for persuasive argumentation and offer a basis for the effective communication of design ideas.
Building on the results of these examinations, we will explore and analyse the attributes needed to make successful design presentations.
An introduction to the course will be on the 25th of February at 19:00 in the lecture hall, via privata Simone Schiaffino 11, 3rd floor. We will be focusing on fluid, natural communication in English and discussing a particular design field.